Every channel in.
Own store, Naver Smartstore, Coupang, the warehouse, Meta and Naver ads. Read-only feeds on a schedule.
MOHOGREEN
One system to run a brand.
Orders, stock, money, partners and marketing, in one place. Data comes in from every channel on its own, the routine work runs by itself, and people decide what matters.
- 01
Built by running brands.
Every part is built inside a brand we run, and used there every day before anyone else gets it.
- 02
One database, every channel.
Own store, marketplaces, the warehouse and ad platforms report to one place, so the numbers agree.
- 03
People decide.
The system drafts and alerts. Launches, ad budgets and partner payouts wait for a person to approve them.
Every brand in one model.
A new brand is a row, not a new build. Customer details are encrypted and stay with the company that owns them.
Routine work, drafted.
Specialist agents prepare reorders, reports and ad tests from the same data.
Decisions stay human.
Approval by button, recorded once, for launches, budgets and payouts.
Catalog
Products, bundles, and every channel's codes in one list.
LiveStock
Warehouse stock twice a day, with reorder alerts.
LiveMoney
Channel settlements every day. Margin by product and a 13-week cash view are built on top.
LiveMarketing
Daily ad results from Meta and Naver search ads.
LiveAlerts
When a data feed goes quiet, the team hears about it.
LiveOrders
Every channel's orders to the warehouse, and tracking numbers back.
In buildPartners
Creators, affiliates and group-buy hosts: codes, attribution, and payouts on their due date.
In buildService
One customer inbox per brand.
NextAgents
Fourteen specialist roles, from trends to finance.
Next
Stock, twice a day.
Warehouse stock for AVO and our partner brands comes in every morning and afternoon. Low stock is flagged in the team's Slack before it runs out.
Settlements, every morning.
What Naver Smartstore and Coupang will pay lands in one table each morning, so the team sees money due before it arrives.
A quiet feed, caught.
If a data source stops updating, the system checks every hour and posts to Slack. Nobody has to notice a blank report.
Food and wellness brands, run on the system day to day.
AVO, our own brand, and partner brands from November 2026. Own store, Naver Smartstore, Coupang, a third-party warehouse and group buying.
The second test bed.
Pheeew, a smoothie for your gut, launching in the US in 2027. Shopify, Amazon, and US rules for payment, tax and privacy.
A part is done when it runs a real brand end to end. Not when it passes a test.
Operating partner
We run the system, and the work around it, for a small number of brands.
By invitationSubscription
Your team runs the system itself.
After the test bedsPlaybook
How we run brands, written down and taught.
Later
What is MOHO Green?
One system to run a brand: orders, stock, money, partners and marketing in one place. Data comes in from every channel on its own, and people approve what matters.
Can my brand use it now?
Today it runs our own brand and partner brands as test beds. We work as an operating partner by invitation. A subscription your team runs itself opens after the test beds.
Which channels does it connect?
In Korea: an own store on Cafe24, Naver Smartstore, Coupang, a third-party warehouse, and Meta and Naver ads. Shopify and Amazon come with the US test bed.
Where is customer data kept?
Customer details are encrypted and stay with the company that owns them. Korean customer data stays with the Korean company that runs the brand.
How do I reach you?
Email hello@moho.green. We reply within 2 business days.
Say hello.
Brands that want to run on the system, and people who want to build it.
hello@moho.green →Reply within 2 business days
Founder, Alex Kim